Katie Moses Swope founded MoSwo PR in 2013 after 25 years of working in the PR and sports events industry. From 1997-2013, Moses Swope was part of the communications team for ESPN - seven of those years as Director of Communications for ESPN with one of her last publicity projects overseeing the launch of the west coast SportsCenter.  

During her 16 years at ESPN, Moses Swope worked more than 100 events, including X Games (Brazil, Dubai, France, Korea, Malaysia, Spain, Thailand, U.S.), ESPY Awards, Monday Night Football, NASCAR, Disney announcements/ red carpets. In addition to events, Moses Swope prepared executive talking points, managed hundreds of press conferences, created a crisis strategy for events. Moses Swope executed the crisis plan and messaging following the accidental death of an athlete during competition. The ESPN president said she was “considered a key stakeholder in the company" and "got the company through this crisis.” 

The work Moses Swope is most proud of during her ESPN time is 1) her contributions to the V Foundation for Cancer Research committee, 2) fulfilling Make-a-Wish requests with athletes, and 3) her experience and success with crisis management. 

Because of these three things, Moses Swope founded and built MoSwo PR based on a business model focused on helping others through storytelling, educating her audience on adaptive sports and athletes living with disabilities, and protecting athletes, brands, and companies when crisis situations arise. During MoSwo PR’s seven years as a boutique PR firm, Moses Swope has worked as a publicist for action sports and soccer events, Olympians, Paralympians, Olympic National Governing Bodies (NGBs), films, company announcements and acquisitions, charitable organizations and events, and grand openings.  

The work Moses Swope is most proud of during her time at MoSwo PR is 1) her contributions and dedication to telling the stories of Paralympic athletes, 2) serving as the family spokeswoman to the Dave Mirra family and educating the public on CTE, and 3) working with clients that are inspiring, innovative, and kind.

Moses Swope has several career highlights, but considers these experiences as game changers and the reasons MoSwo PR is seven years successful: 

  • Managing the press operation for the Charles Schulz Memorial (2000)
  • Coordinating action sports athletes to visit Thailand orphanage after the 2004 Tsunami disaster (2005)
  • Launch of ESPN’s LA Production Center and west coast SportsCenter with the late Stuart Scott
  • Adding Dave Mirra as MoSwo PR’s first client (2013)
  • Coordinating media for Paralympian Alana Nichols on her road to Sochi which included appearances and stories with Conan O’Brien, The Katie Couric Show, 60 Minutes Sports (2014) 
  • Managing athlete/ VIP program for the grand opening of Woodward Park City (2019)

A graduate of Maryville University Saint Louis with a degree in Communications, Moses Swope worked with key sports organizations in the St. Louis market before moving to Atlanta to work at the 1996 Atlanta Olympic Games beach volleyball venue. Organizations Moses Swope either volunteered or interned for included the St. Louis Rams, Special Olympics, KSDK NBC affiliate, KFANS sports radio, and News-Tribune.

Moses Swope is based in Denver, Colorado, with the loves of her life - her husband and best friend of 15 years, Steve Swope, and the couple’s three, energetic, adventurous children. 

MoSwo PR placements: 

60 Minutes Sports, ABC Nightly News with David Muir, The Athletic, Associated Press, BBC Sport, Bleacher Report, Bustle, CONAN, Esquire, Good Morning America, Great Big Story, The Katie Couric Show, New York Times, Olympic Channel, Outside, Players’ Tribune, People, Rolling Stone Magazine, Self Magazine, Sports Illustrated, TODAY Show, The Wall Street Journal.

MoSwo PR in the News:   “Meet the Women who Brought Snowboarding to Los Angeles”  

MoSwo PR Testimonials:

“Katie is a very polished publicist and someone I would highly recommend for a wide range of jobs, events, athletes, and situations. She has terrific relationships with the media, with an ever-growing Rolodex. She has a formidable work ethic and manages to handle a busy or stressful schedule with a smile and a great sense of humor. She is skilled in crisis situations and crisis management, and she consistently demonstrates a healthy dose of common sense – which is an invaluable asset. After working with Katie in various capacities for nearly two decades, I can confidently say she will not let you down.”- Chris Stiepock, Vice President, General Manager Dew Tour, NBC Sports Ventures 

“Katie is a skilled public relations/crisis communications specialist who has a solid track record of success for those brands and clients with whom she has worked. She has a vast network of athletes, media, brands, and other key industry contacts that she has developed over a 15+ year career in media/PR. Katie also can manage significant initiatives and events across the global landscape. She also maintains incredible composure during sometimes difficult and challenging situations. I highly recommend Katie and her agency.” - Rick Alessandri, Managing Director, Turnkey Search